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Selling Mortgages Is Easier Than "Ever" for Commonwealth Representatives
Commonwealth Financial Network Aligns with EverBank
Waltham, Mass., (June 15, 2004) — Commonwealth Financial Network has partnered with EverBank, the nation’s largest independent mortgage lender, in order to allow its representatives the ability to offer mortgages and jumbo loans to clients and prospects within their financial practices. Through the EverBank Advisor Mortgage Program, clients can enjoy competitive rates and a plethora of diverse mortgage options, including equity lines, adjustable- and fixed-rate, reverse, and LIBOR.
"In today’s marketplace, one can argue that managing clients’ debt is almost as critical as managing their assets, especially as the housing market continues to climb," said Scott Schutte, Commonwealth’s director of fee-based marketing. "Buying a home is one of the most important financial decisions our representatives’ clients will make. EverBank’s five-year experience as a leader in branchless, national banking makes this company a great fit for all our advisors and their customers, anywhere in the nation."
Commonwealth’s collaboration with EverBank provides its representatives with the opportunity to attract new assets, gain a comprehensive understanding of their clients’ financial picture, optimize clients’ bank assets and liabilities, broaden the scope of their businesses, and diversify product offerings. Only six months into the relationship, 25 percent of Commonwealth’s representatives have signed up to offer mortgages.
"The focus of the mortgage business is to strengthen client relationships," said Schutte, "and the EverBank Advisor Mortgage Program generates extremely detailed discussions about clients’ financial positions and plans."
EverBank’s mortgage origination technology makes it simple for representatives to help clients with all of their home loan needs. They can quickly submit mortgage and home equity loan applications for clients, access necessary compliance documents, and monitor loan progression.
"Many of our reps want to manage not only their clients’ assets, but also their debts," said Schutte. "The EverBank partnership is a great way for them to be in the mortgage business without being in the mortgage business."
Representatives also receive experienced marketing support and training from EverBank, including a sales and marketing support Web site, pre-written sales letters, sales scripting, newsletter content, approved print ads, and an advisor marketing team dedicated to providing comprehensive solutions to representatives’ marketing needs.
EverBank recognizes the importance of the representative/client relationship and will not cross-sell any product lines or services to them. Commonwealth representatives receive 100 percent compensation paid directly from EverBank; no broker/dealer reallowance is debited. They can also work with one of EverBank’s mortgage consultants to help them choose the mortgages that best fit their clients’ needs.
Commonwealth Financial Network is a privately owned, national independent broker/dealer founded in 1979, with offices in Waltham, Mass., and San Diego, Calif. The firm supports approximately 900 independent registered representatives nationwide, and makes available a comprehensive array of financial products and services.
Contacts:
Emily Guadagnoli
Public Relations Specialist
Commonwealth Financial Network
www.commonwealth.com
781.736.7980, x9639
eguadagnoli@commonwealth.com
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